The podcast market in Italy boasts over 7 million monthly listeners, with a growth trend of 217% in the last 4 years. Over 64% of podcast users positively remember having listened to an advertising message and over 50% take an action towards the brand. It is therefore a new media that offers infinite communication potential […]
Il 2021 inizia all’insegna dei cambiamenti per bbrand che sigla una partnership con l’agenzia spagnola BUMERAN.
Benedetta Ruggeri, as founder of bbrand, joins the Ferpi community of expert Italian communicators. Professionalism and experience together to offer the best to our clients. Read the full article.