B2B Innovation, Told Right: The bbrand Way

Bbrand Missione Datacenter

Every day we work to develop innovative content formats designed to elevate the communication strategies of B2B companies. At bbrand we believe that effective, creative, and integrated storytelling is the key to communicating even the most technical or complex value propositions. Want a concrete example? For the Italian Data Center Association, we created a five-episode comic miniseries designed to enter people’s homes and explain […]

The impact of AI on PR strategies

PR + IA = Futuro

AI is not a threat for PR, but an opportunity to redefine them. Today every area of PR is deeply influenced by the impact of machine learning models.

We are on PRNEWS.io

Media Coverrage

Our article, “Media Coverage, The Booster of Brand Authority in Fintech” has been published on PRNews.io.

Podcasts, the new voice of business

The podcast market in Italy boasts over 7 million monthly listeners, with a growth trend of 217% in the last 4 years. Over 64% of podcast users positively remember having listened to an advertising message and over 50% take an action towards the brand. It is therefore a new media that offers infinite communication potential […]